Insight 1

Britain's “cheapest” broadband actually costs double.

Fibrely advertises the UK's lowest headline price at £12.99/month. But over a 24-month contract, they add £504 in price rises — the highest of any provider. That brings the real cost to £33.99/month.

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£504

Fibrely's hidden price rise cost per contract

×

2.6×

Real cost vs headline for Fibrely's cheapest deal

✓

8

Providers with zero mid-contract price rises

Average hidden price rise cost over contract, by provider

Fibrely+£432

£12.99/mo → £33.99/mo effective

4th Utility+£192

£13.00/mo → £19.50/mo effective

Virgin Media+£173

£21.99/mo → £33.99/mo effective

BT+£164

£24.99/mo → £31.70/mo effective

Cuckoo+£148

£17.00/mo → £40.00/mo effective

Plusnet+£144

£22.99/mo → £29.41/mo effective

Vodafone+£126

£25.00/mo → £29.00/mo effective

Rise Fibre+£120

£17.99/mo → £28.99/mo effective

✓Providers with no mid-contract price rises

SkyNOWHyperopticGigaclearAirbandCuckooRebel InternetOrbus
BroadbandHero bolt

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